Capabilities
Event Management & Marketing
Cape Fox FCG has become a sought-after event management and marketing industry leader. We provide the 4 Ps to having a well-performing event, including planning, promoting, preparing, and producing. From conception to execution to promotion, Cape Fox FCG is the place to go for your next successful conference, workshop, or industry event.
Capabilities
Event Management & Marketing
Cape Fox FCG has become a sought-after event management and marketing industry leader. We provide the 4 Ps to having a well-performing event, including planning, promoting, preparing, and producing. From conception to execution to promotion, Cape Fox FCG is the place to go for your next successful conference, workshop, or industry event.
01 Producing Events from Start to Finish
Cape Fox FCG has produced successful events for over 15 years for our government clients. We have been integral in planning conferences, workshops, special commemorative events, anniversaries, and so much more. Our event management and marketing team offers expertise in critical components of event management, social media, and marketing to make each occasion a success.
02 Producing Memorable Events That Triumph
Planning
We coordinate events from beginning to end, starting with the planning. During the planning, we outline each core event essential from date, audience, venue, branding, objectives, speakers, vendors, and budget.
Promoting
Having a marketing strategy around an event can determine the success of an event. Cape Fox FCG utilizes the 4Cs for marketing an event.
- Customer
- Cost
- Convenience
- Communication
This strategy provides the objectives for the communications, identifies the audience, creates the event messaging, details the appropriate communication channels, and tracks results.
Preparing
Once the planning and promotion strategies are complete, it is often time to work on preparing the event. We have the framework of the event, and now we work with our customers to ensure the event is a success. Cape Fox FCG has experts who provide step-by-step guidance in all event management needs, including designing invites, researching venues, catering, entertainment, AV and equipment needs, setting up ticketing, attendance tracking, and other critical event logistics.
Producing
We offer before and after-event analysis to measure success. These activities include data analysis, collecting feedback from attendees and stakeholders, and assessing the event’s overall success. The feedback received will be used to improve future events. Our after-action review answers the four critical questions about the event and how to continue its success.
- What were the intended results?
- What were the actual results?
- What caused our results?
- What will we sustain, improve, and discard – what were our learnings?
Our event management and marketing experts offer a wide range of skills and knowledge to execute a successful event. You can ensure that your event is well-organized, well-executed, and memorable for your attendees by utilizing the experts at Cape Fox FCG for all your event management and marketing needs.
03 Mission Success
Department of Justice (DOJ)
Subsidiary Saxman One hosts meetings and conferences around the country on various topics to support the mission of the Department of Justice. We work directly with each program office to deliver efficient and cost-effective solutions, having supported the Office for Victims of Crime and the Office of Justice Programs. Often, we coordinate and execute events on compressed timelines, highlighting the expertise and efficiency of our conference planning team. Logistical services for each event include site selection, participant notification/invitation, registration logistics, travel arrangements, logistics coordination, audiovisual support, on-site support, meeting follow-up activities, marketing and advertising, conference registration website design and development, online registration management, and webcast capabilities.